Wix Announces Preliminary Results of Modified Dutch Auction Tender Offer
Rhea-AI Summary
Wix (Nasdaq: WIX) announced preliminary results of its modified Dutch auction tender offer that expired April 1, 2026. Based on a preliminary Depositary count, Wix expects to accept 18,718,009 shares at $92.00 per share, totaling approximately $1.722 billion (excluding fees).
Those shares represent about 31.6% of outstanding shares as of April 1, 2026. The results are preliminary and subject to confirmation following the guaranteed delivery period and Depositary reconciliation.
Positive
- Shares to be repurchased: 18,718,009 shares expected to be purchased
- Purchase price locked at $92.00 per share
- Aggregate deployment: approximately $1.722 billion excluding fees
- Shareholder impact: repurchase equals ~31.6% of outstanding shares
Negative
- Cash outflow: ~ $1.722 billion commitment excluding fees and expenses
- Preliminary status: final shares and price subject to Depositary confirmation
- Settlement dependency: assumption that guaranteed deliveries clear within one trading day
Market Reaction – WIX
Following this news, WIX has declined 7.57%, reflecting a notable negative market reaction. Our momentum scanner has triggered 25 alerts so far, indicating elevated trading interest and price volatility. The stock is currently trading at $83.65. This price movement has removed approximately $377M from the company's valuation.
Data tracked by StockTitan Argus (15 min delayed). Upgrade to Silver for real-time data.
Key Figures
Market Reality Check
Peers on Argus
WIX was modestly positive pre‑announcement (0.48%) while peers were mixed: DBX up 2.17%, GTLB up 0.23%, KVYO, DOX and FOUR down between 0.73% and 3.31%. Moves do not indicate a unified sector trend.
Historical Context
| Date | Event | Sentiment | Move | Catalyst |
|---|---|---|---|---|
| Mar 05 | Tender offer launch | Positive | +10.9% | Announced up to $1.75B modified Dutch auction repurchase program. |
| Mar 04 | Earnings and buyback | Positive | +12.7% | Reported Q4 2025 growth and outlined $2B buyback plans. |
| Mar 02 | AI product launch | Positive | +3.0% | Launched Wix app in ChatGPT to generate Harmony websites. |
| Feb 25 | Conference participation | Neutral | +0.2% | Announced fireside chat at Cantor technology conference. |
| Feb 24 | Product integration | Positive | +4.3% | Integrated Wix Bookings with Google Search, Maps and AI Mode. |
Recent WIX headlines, especially earnings and the initial tender announcement, were followed by solid single‑ to low‑double‑digit gains, suggesting investors have rewarded capital returns and growth updates.
Over the last few months, WIX has combined product innovation with shareholder return initiatives. On Feb 24 and Mar 2, AI and integration launches produced modest gains (4.28%, 2.98%). The Mar 4 earnings report, highlighting Q4 2025 revenue of $524 million and a planned $2 billion buyback, led to a 12.67% rise. The Mar 5 commencement of the modified Dutch auction tender, for up to $1.75 billion, added another 10.93%. Today’s preliminary tender results extend that capital return narrative.
Market Pulse Summary
The stock is down -7.6% following this news. A negative reaction despite a sizable repurchase could fit a pattern where investors question the opportunity cost of deploying about $1.722 billion to retire 18,718,009 Shares at $92.00. Past capital return news triggered gains, but concerns about future growth investment or macro risk could have driven selling. Such a response would highlight sensitivity to balance‑sheet usage and execution risk.
Key Terms
modified Dutch auction financial
tender offer financial
notice of guaranteed delivery financial
depositary financial
AI-generated analysis. Not financial advice.
NEW YORK, April 2, 2026—Wix.com Ltd. (Nasdaq: WIX) (“Wix” or the “Company”) today announced the preliminary results of its “modified Dutch Auction” tender offer, which expired at one (1) minute after 11:59 P.M., New York City time, on April 1, 2026.
Based on the preliminary count by Equiniti Trust Company, LLC, the depositary for the tender offer (the “Depositary”), a total of 18,718,009 of Wix’s ordinary shares, par value NIS 0.01 per share (each, a “Share,” and collectively, the “Shares”), were properly tendered and not properly withdrawn at or below the purchase price of
In accordance with the terms and conditions of the tender offer, and based on the preliminary count by the Depositary, Wix expects to accept for payment a total of 18,718,009 Shares, representing all Shares that were properly tendered and not properly withdrawn, at a price of
The number of Shares to be purchased and the purchase price are preliminary and subject to change. The preliminary information contained in this press release is subject to confirmation by the Depositary and is based on the assumption that all Shares tendered through notice of guaranteed delivery will be delivered within the one trading day settlement period. The final number of Shares to be purchased and the final purchase price will be announced following the expiration of the guaranteed delivery period and completion by the Depositary of the confirmation process. Payment for the Shares accepted under the tender offer will occur promptly thereafter.
J.P. Morgan Securities LLC acted as deal manager for the tender offer. Shareholders who have questions or would like additional information about the tender offer may contact the information agent for the tender offer, D.F. King & Co., Inc., toll-free at 1-888-280-6942. Banks and brokers may call the dealer manager, J.P. Morgan Securities LLC, toll-free at 1-877-371-5947.
About Wix.com Ltd.
Wix’s vision is to simplify complex technologies and deliver the best tools for every type of user and business to create online. Powered by advanced AI and enterprise-grade infrastructure, Wix is trusted by millions of users worldwide. Founded in 2006 and strengthened by the acquisition in 2025 of Base44, the no-code application platform, Wix is continuing to build for the future of the internet.
Forward-Looking Statements
This press release contains forward-looking statements that involve risks and uncertainties. Forward-looking statements include, but are not limited to, statements regarding our acquisition of Shares in the tender offer, the expected timing of completing the tender offer, our beliefs and expectations, the benefits sought to be achieved by the tender offer and the potential effects of the completed tender offer, and may be identified by words like “anticipate,” “assume,” “believe,” “aim,” “forecast,” “indication,” “continue,” “could,” “estimate,” “expect,” “intend,” “may,” “plan,” “potential,” “predict,” “subject,” “project,” “outlook,” “future,” “will,” “seek” and similar terms or phrases. The forward-looking statements contained in this press release are based on management’s current expectations, which are subject to uncertainty, risks and changes in circumstances that are difficult to predict and many of which are outside of our control. Important factors that could cause our actual results to differ materially from those indicated in the forward-looking statements include, among others, those factors discussed under the heading “Risk Factors” in our annual report on Form 20-F for the year ended December 31, 2025 filed with the SEC on March 5, 2026. The preceding list is not intended to be an exhaustive list of all of our forward-looking statements. Any forward-looking statement made by us in this press release speaks only as of the date hereof. Factors or events that could cause our actual results to differ may emerge from time to time, and it is not possible for us to predict all of them. We undertake no obligation to publicly update any forward-looking statements, whether as a result of new information, future developments or otherwise.
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Source: Wix.com Ltd.
Media Relations Contact: PR@wix.com
Investor Relations Contact: IR@wix.com
FAQ
What is the total cost to Wix for the April 2026 tender offer and does it include fees?
Who managed and who handled investor questions for Wix's April 2026 tender offer (WIX)?
